Learning Center
Eleven steps to buying a domain name that doesn’t suck
Do you know how to buy an SEO-friendly domain name? “Whether you’re a multinational Internet retailer or a lone human just entering the Web world, there are many things to consider when purchasing a new domain name, not the least of which are core SEO (search engine optimization) parameters,” writes Stephan Spencer, President and Founder […]
Read MoreSEO Report Card: VeganStore.com
As a recently turned vegetarian (as of a year ago), I’m definitely in the target market. Too bad it’s unlikely I would have discovered the site. That’s because I’m not strictly vegan, and the site isn’t targeting “vegetarian” as a keyword. The only occurrence of “vegetarian” on the home page is in the meta keywords â?? and meta keywords don’t affect rankings (at least not positively!).
Stephan Spencer, founder and President of Netconcepts, reviews Veganstore.com in this article from Practical eCommerce.
Read MoreHoliday Shopping: Wrap It Up
While we may be having fun in the lazy days of summer, Patricia Fusco reminds us that it’s time to get ready for the holidays. She writes, “We know the holidays are upon us when a quick trip to the mall or a leisurely stroll down Main Street assaults our senses with dazzlingly festive displays. […]
Read MoreGeolocation: Core To The Local Space And Key To Click-Fraud Detection
Geolocation is bandied about quite a bit when discussing aspects of online marketing with location-specific components, but many are blurry as to how it works and how it’s being used, so I thought it’d be helpful to outline the basics of it, and to highlight some of the recent developments brought via the expansion of wifi and mobile device use that have improved its precision. Geolocation is coming into broader and broader usage in enhancing the user experience for local search and mobile applications, and it has quietly become a vital component to the policing of fraud—particularly for credit card validation and filtering of PPC advertising clicks.
Read MoreMini Manager 1.0
The WordPress plugin “Mini Manager”, written by Charlie Evans, Sr. Developer at Netconcepts, was designed for a client who wanted to manage mini blocks of HTML, then include them in posts or pages simply by using their reference name in curly braces, like so: Examples of Use: Isolate tricky JavaScript or Flash code. Instead of […]
Read MoreGoogle News comments likely to be panned by major corporations
Sometimes Google’s announcements get lost in the shuffle. “Google today introduced a new experimental feature in their News – theyâ??ve added story participant comments into their listings of stories.” In this article, Chris Smith talks about his thoughts and reactions to Google’s decision to allow comments on their news, and how it relates to other […]
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