News & Media

Q: Are php pages searched different? A: No, because their output is HTML, just like asp pages, Cold Fusion pages, etc.

Q: Could you elaborate on how a home page’s PageRank score influences the PageRank score of internal pages? A: The home page is typically the most PageRank-endowed page of a site because it’s the most linked to. Thus the home page is the holder of much PageRank. You pass on PageRank to other pages of […]

Q: How can we get products listed in Froogle? Is it similar to Google or does it have a specific method? A: You can get your products included automatically without any effort just by having a Google-friendly online catalog site. You can also submit a data feed to Froogle in XML format on a regular […]

Q: How do affiliate programs play a role in optimizing search engine results? A: Affiliate links typically run through a third-party web site then redirect. Rarely is an affiliate program set up so that the PageRank score flows through to the merchant’s home page. It’s technically challenging to achieve this, and I see little motivation […]

Q: Regarding link popularity: I just queried google (i.e. link:www.xyz.com) and found some 2,000 links to my site. But, according to Google’s results, many of those links are from within my site. Is this hurting or helping me? A: It’s not hurting you. Internal links count as votes, and as such that can help you, […]

Q: I have graphics as my headers on most of the pages, but I want to have text headers as well so Google can index them. Can I create a style on my style sheet called hidden and put text under the header graphic that is hidden or will that be considered unfriendly to google? […]