News & Media

Q: Do you have any suggestions for increasing the number of links to your site? A: Improve your site’s content and functionality to make it more “link worthy.” Hire Eric Ward (https://www.ericward.com) to do a link building campaign for you. Syndicate your site content to other sites.

Q: What is the presenter’s opinion of the SEO software WebPosition Gold? Of IBP? A: Search engines advise against auto-submitting, machine-generating “doorway pages”, and automated querying. For instance, automated queries cram Google’s servers with useless searches and distort search data. I’d avoid “any” automated tool that checks positions because it violates Google’s terms of service […]

Q: How do we get Googlebot to crawl our site more often? A: First, improve your PageRank score. Second, update your pages often.

Q: Where do you find info on indexation? Is that on the Google toolbar? A: The number of pages indexed can be found using the free tool at https://www.netconcepts.com/urlcheck/. No, it’s not on the Google toolbar.

Q: What are some of the tools to measure the success of SEO? A: https://www.digitalpoint.com/tools/keywords/ URL Checker Link Popularity Checker https://www.gravitytrack.com https://rankwhere.com/google-page-rank.php https://www.researchbuzz.org/archives/001405.shtml

Q: You suggest having a good call-to-action above the fold on every web page. What does “above the fold” mean? A: It means viewable on the screen without scrolling.