Chasing the Long Tail of Natural Search
CHASING THE LONG TAIL OF NATURAL SEARCH
For every brand search, there are 40 non-brand searches…
Is your “long tail” hiding from you?
According to new research by Netconcepts, your retail website may be missing the single largest opportunity that natural search has to offer — the long tail of unbranded keyword searches.
Discover how large your long tail sales opportunity really is – and
how much you may be missing
Learn how multichannel merchants are leveraging their brands
into unbranded “long tail” keyword markets
Uncover the secrets of Page Yield Theory — and its power to
exponentially grow your E-commerce sales
Download this new thought-provoking research paper now, and begin to capture the long tail of unbranded search.
- Search Marketing: Search engine optimization
- GravityMarket: Ecommerce shopping Catalog and Cart/checkout
- GravityMail: The email marketing solution that delivers
- GravityStream: Making dynamic product catalogs search-friendly
Talk to us about improving returns on your E-Business investment.
[…] Oggi è stato pubblicato Chasing the Long Tail of Natural Search un lavoro molto interessante di analisi sulla visibilità e posizionamento di siti nei motori di ricerca. […]
[…] I’ve already downloaded the 17 page report and I must say that the research is quite impressive and provides excellent conclusions. The pdf file is available here. […]
[…] Netconcepts report: Chasing the Long Tail of Natural Search These icons link to social bookmarking sites where readers can share and discover new web pages. […]
[…] According to a recent study by Netconcepts, and documented in the whitepaper titled â??Chasing the Long Tail of Natural Search,â?? the average multichannel retail website has only a small percentage (usually under 5%) of its E-Commerce pages yielding traffic. For merchants utilizing Netconceptsâ?? GravityStream proxy technology, including HSN, over 20% of all unique pages are yielding unbranded natural search traffic. To get a copy of our â??Chasing the Long Tail of Natural Searchâ?? white paper, click here or call a Netconcepts at 608-285-6600. […]
[…] Netconcepts recently authored and released the white paper, â??Chasing the Long Tail of Natural Search,â?? which sheds new light on upcoming search industry trends. In the white paper, Netconcepts explains the â??long tailâ?? of natural search and its growing importance to E-Business. […]
[…] MADISON, WI (August 21, 2006) â?? Netconceptsâ?? recent research paper, â??Chasing The Long Tail of Natural Searchâ?? has generated tremendous interest within the world of search engine optimization and E-Commerce. As a result, Netconcepts is presenting a free Webinar open to the public. This Webinar will focus on its research and how newly found search engine research results can be used to strengthen E-Business sales. The Webinar will be held Thursday, September 7, 11:00 a.m. CST. It offers a first hand look at actual data taken from over one million search terms used with leading retail companies. Register online at: http://www.netconcepts.com/chasing-the-long-tail-webinar. […]
[…] Chasing the Long Tail of Natural SearchAccording to new research by Netconcepts, your retail website may be missing the single largest opportunity that natural search has to offer ? the long tail … […]
[…] Chasing the Long Tail of Natural Searchinto unbranded â??long tailâ?? keyword markets . Uncover the secrets of Page Yield Theory â?? and its power to exponentially grow your E-commerce sales Date: May 30th, 2007 · Comments RSS · Tags: Keyword Research […]
Great information on the long tail…I believe that adapting to the longtail way of search is the best investment that a company can make.
[…] DIGG_URL==’string’?DIGG_URL:window.location.href); document.write(“”); } )() 9:08 – Chasing the Long Tail of Natural Search – Netconcepts […]
[…] may also find the NetConceptâ??s Aug 2006 whitepaper titled, Chasing The Long Tail Of natural Search, […]
We just released an application that is targeted at precisely this opportunity. Concentrate (www.concentrateme.com) finds patterns in search queries and visualizes phrases to make the long tail more actionable. And there is a free version.
From the fundamentals of link building to the nuances of natural linking patterns, virality, and authority.
Your Ultimate Guide to Google Penalties
When your website’s traffic suddenly takes a tumble and you don’t know why, it can be maddening. Why is this happening? It’s possible you’ve been hit with a Google penalty, or have come up against one of Google’s algorithm updates. If you’re wondering how Google penalties work and what you should do to avoid them, […]Read More
Using Psychology to Boost Your Conversion Rate Optimization
Can a better understanding of the human brain help you get more conversions? Absolutely! Let’s look at how to incorporate some psychological concepts into your conversion rate strategy, along with some examples. Behavioral economics: humans are irrational What is behavioral economics and what does it have to do with conversion rates? Traditionally, economists believed that […]Read More
How to Master Social Selling on LinkedIn
Social selling could be your key to securing new prospects and boosting your bottom line. When not done properly, however, social selling can also ruin your online presence and repel potential customers. So what is social selling, and why does your brand need it? More importantly, how do you master social selling? Let’s look at […]Read More
[…] Yesterday my company Netconcepts released a research report / white paper titled “Chasing The Long Tail of Natural Search.” The analysis was based on data garnered from 1.2 million unbranded natural search visits to 5,000,000 pages in January 2006 measured across 25 branded online merchants. […]