News & Media

With Microsoft throwing its hat into the ring alongside Google and Yahoo!, consumers as well as search marketers have more choices. This side-by-side comparison of the top three search engines looks at essential stats, tolerance levels for “worst practices” and more…

Brian Klais, VP of Natural Search, Interviewed on Wisconsin Channel 27 News about Google and SEO

The Marketing Association, formerly the New Zealand DMA, is an industry body serving New Zealand marketers with professional development, networking, advocacy, government lobbying, and more. Being on the leading edge of marketing in New Zealand, the organisation needed a website that conveyed that they understood the evolving model of the Web from passive publishing to […]

A lot is at stake here for Web marketers. Whether you are knowledgeable about search engine marketing or just an observer at this point, you need to follow this development. Your search rankings – free and paid – in all the major search engines are important marketing assets.

Microsoft’s new MSN Search is poised to take some of Google’s market share. That’s good news for marketers, if you know how to optimize for MSN Search. Happily, it doesn’t appear to be difficult. The tried-and-true optimization tactics appear to work quite well.

Ever since I discovered the wonderful ITConversations.com, I have become a real fan of podcasting. Podcasting is a way of delivering audio files to your PC and then to your MP3 player (e.g. your iPod) whenever they are updated — automatically at night while you sleep. Although podcasting is quite new, there are already episodic […]