Expert perspective improves site traffic and conversion rates
“As the resource portal of the American Marketing Association, it’s critical MarketingPower.com reflect best practices. But as any Internet executive knows, getting too close to your own website is a fact of life.
Netconcepts provided us with the expert perspective we needed to improve effectiveness of our entire site – from traffic to conversion rates.
Despite the sophisticated technology powering our site, the Netconcepts team understood our challenges and was able to engage in fruitful dialog. We found their advice helpful both technically and from a content standpoint.
As we execute our redesign, we plan to build on the foundational knowledge provided by Netconcepts. I would recommend any marketing executive turn to Netconcepts for a new perspective.”
(subsidiary of the American Marketing Association)
From the fundamentals of link building to the nuances of natural linking patterns, virality, and authority.
Your Ultimate Guide to Google Penalties
When your website’s traffic suddenly takes a tumble and you don’t know why, it can be maddening. Why is this happening? It’s possible you’ve been hit with a Google penalty, or have come up against one of Google’s algorithm updates. If you’re wondering how Google penalties work and what you should do to avoid them, […]Read More
Using Psychology to Boost Your Conversion Rate Optimization
Can a better understanding of the human brain help you get more conversions? Absolutely! Let’s look at how to incorporate some psychological concepts into your conversion rate strategy, along with some examples. Behavioral economics: humans are irrational What is behavioral economics and what does it have to do with conversion rates? Traditionally, economists believed that […]Read More
How to Master Social Selling on LinkedIn
Social selling could be your key to securing new prospects and boosting your bottom line. When not done properly, however, social selling can also ruin your online presence and repel potential customers. So what is social selling, and why does your brand need it? More importantly, how do you master social selling? Let’s look at […]Read More