Ecommerce
SEO Report Card: agoodyarn.net
In this SEO report card on Practical eCommerce, Jeff Muendel, Search Analyst for Netconcepts, writes a full review of an all-about-yarn ecommerce store recommending that they redesign the site to be more search-friendly. Jeff’s expertise begins with a critique of their home page: I always harp on having a sitemap linked to the home page, […]
Read MoreSEO Report Card: Juvieshop.com
The site focuses on hip, modern and stylish adolescent clothes for tweens (ages 7-12). Juvieshop.com is just over one-year-old and the site has built a PageRank of 3 for its homepage. Its theme is wholesome and the site is pleasant to the eye.
Jeff Muendel, Search Analyst for Netconcepts, covers a hip site that is targeted toward a specific age group in this website audit.
Read MoreAdventures in Searchandising Part 3
In part one of this series about searchandising, PJ defined this term to set the stage for what this innovative concept is, how the search engines and online customers respond to it, and what retailers can do about it. Part Two described the effect of guided navigation and extreme pagination on the search engines. As […]
Read MoreAdventures in Searchandising Part 2
In part one of adventures in searchandising, PJ Fusco, lead strategist for Netconcepts, discussed how traditional merchandising methods are not optimal for online retail stores for a variety of reasons. PJ Fusco described “how merchandising strategies for brick-and-mortar retail stores don’t necessarily translate well for search engine referrals when incorporated into virtual, online retailer environments.” […]
Read MoreVideo: SEO Update
In September 2007, Spencer revisited the SEO progress of Discountflies.com, and reports his findings in the video tutorial below. This video tutorial requires Flash Player version 8 or above. Click the link below to launch the tutorial. Video SEO Tutorial with Stephan Spencer. pharmacom labs
Read MoreAdventures in Searchandising Part 1
As Part One of a three part series featured on ClickZ, PJ Fusco, Lead Strategist for Netconcepts discusses the concept of “searchandising.” Many merchants understand what it means to “merchandize” or make “products in retail outlets available to consumers, primarily by stocking shelves and displays,” according to Wikipedia. PJ goes on to explain why brick-and-mortar […]
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