As a means of raising the profile of The Carter Center and driving traffic to our website, Stephan Spencer suggested that President Carter write a blog. We took that suggestion, developed a strategy around a trip to the West African countries of Togo, Ghana, and Mali, and posted regular blogs from President Carter (with photos, sidebars and news stories, and links to related material on our site) over the course of eight days.
From the fundamentals of link building to the nuances of natural linking patterns, virality, and authority.
What The Heck Is E-A-T And Why Your Online Business Needs It: How to create content that Google loves
When you have a brick-and-mortar shop, you build a reputation on your products and services. You would think the same goes for your online presence, but it’s a bit more complicated than that.Read More
Are Your Core Web Vitals Up to Speed?
Google has announced another change to their algorithm, called Core Web Vitals, coming in May 2021. Google’s algorithm changes every so often, sometimes announced and other times not. These changes can leave website owners scrambling, especially if they’re unannounced ahead of time.Read More
Bloggers Aren’t at Fault for Comments Made on Their Site
A good SEO knows the importance of monitoring the discussions going on in your comments and in your forums. It’s for several reasons – it is a great way to get insight into what your visitors want, but it is also important for reputation management and for spam management. It should be noted, however, that […]Read More