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Making Blogging and RSS Pay Off

May 22, 2007 by Stephan Spencer

In the intensive session I led during the ACCM in Boston on May 21, the overriding theme was that search engines judge a siteâ??s worth on its inbound links. Translation: No links = no rankings.

Blogs, meanwhile, are great at attracting links from the blogosphere, because bloggers are rather cliquish and mostly tend to link to each other. So youâ??ll earn links as a blog that you wouldnâ??t normally earn otherwise.

Filed Under: News & Media Tagged With: RSS-Marketing, Business-Blogging, Articles, SEO

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