Keyword-rich titles
Q: If the name of my website is XYZ, What is the best title to put for my About Us page? “XYZ-About Us” or “About us”?
A: Neither, actually, unless XYZ is something a popular search term with your target audience. After all, no one is going to type in “about us” into a search engine. So a more descriptive, keyword-rich title would be called for here. For example, if XYZ is a widget manufacturer, then a title of “About the Widget Manufacturers at XYZ” would be appropriate.
Chapter 6:
Keyword Research
From the fundamentals of link building to the nuances of natural linking patterns, virality, and authority.
Related Posts
How to Have a Conversation with ChatGPT And Actually Get Results Worth Using
Ever felt like you’re only scratching the surface of what ChatGPT can do? You’re not alone. While most people settle for basic responses, power users have discovered how to unlock its hidden potential and transform their workflows in the process. On the surface, GPT-5 might seem like just another AI upgrade — a slightly smarter […]
Read More
Is Google’s AI Telling the Truth? Here’s How to Fact-Check It
In 2024, Google fundamentally changed how we search. Their AI Overviews now sit at the top of search results, essentially taking the old featured snippets concept and supercharging it with AI – or as Google puts it, providing “helpful summaries” of web content. But here’s the thing: these aren’t just summaries. They’re AI-generated interpretations that […]
Read More
Embrace Journaling, Tackle Tardiness, and Explore Our Energetic Echo
Here’s what I found inspirational, challenging, or just downright hilarious this week. What caught your eye? And, remember to check out this week’s great podcast episodes: Scaling a SaaS Company with Jason Morehouse “A crucial factor to business success is to find and take the personal path that works best for you.” — Jason Morehouse […]
Read More
