How do we get Googlebot to crawl our site more often?
There’s a simple answer to this question: publish more content. If Google notices that you only publish one post per month, then it’s not going to bother crawling your site every day. If you were publishing regularly but your posts aren’t being indexed, check your robots.txt and XML sitemap to ensure you’re not blocking Google’s bots. Also, make sure your site loads quickly and you don’t have issues with thin or duplicate content chewing up your crawl budget.
Chapter 6:
Keyword Research
From the fundamentals of link building to the nuances of natural linking patterns, virality, and authority.
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