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Optimize Local Events with hCalendar Microformat

March 11, 2008 by Chris Smith

I’ve run across a number of local business sites which offer event calendars of some sort, and many of these companies may not be aware that they can and should add hCalendar Microformat to their pages to further optimize them for both search and user experience. I’ve previously recommended hCard Microformat for optimizing local business sites, and hCalendar can offer similar advantages, particularly as the evolution of blended search results continues.

Filed Under: SEO Tagged With: SEO, Articles, local-search

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