Ecommerce Websites Critiqued at Internet Retailer Show
This year’s Internet Retailer show had increased attendance of 25% more. The show included a panel that netconcepts Founder & President Stephan Spencer participated in. Along with consultants Lauren Freedman, president of The E-Tailing Group, and Amy Africa, president of Eight by Eight, the three reviewed websites for SEO opportunities. Two common issues that were found were long URLs and redirects which can be confusing to users and search engines. The session was jam-packed and received rave reviews.
From the fundamentals of link building to the nuances of natural linking patterns, virality, and authority.
Your Ultimate Guide to Google Penalties
When your website’s traffic suddenly takes a tumble and you don’t know why, it can be maddening. Why is this happening? It’s possible you’ve been hit with a Google penalty, or have come up against one of Google’s algorithm updates. If you’re wondering how Google penalties work and what you should do to avoid them, […]Read More
Using Psychology to Boost Your Conversion Rate Optimization
Can a better understanding of the human brain help you get more conversions? Absolutely! Let’s look at how to incorporate some psychological concepts into your conversion rate strategy, along with some examples. Behavioral economics: humans are irrational What is behavioral economics and what does it have to do with conversion rates? Traditionally, economists believed that […]Read More
How to Master Social Selling on LinkedIn
Social selling could be your key to securing new prospects and boosting your bottom line. When not done properly, however, social selling can also ruin your online presence and repel potential customers. So what is social selling, and why does your brand need it? More importantly, how do you master social selling? Let’s look at […]Read More