Leveraging the Multimedia Capabilities of the Net

How To Market Educational Programs on the Net (IQPC) — Chicago, IL
September 27th, 1995

Seminar by

  • Importance of multimedia in “selling” your message
  • Images & image maps
  • Sound & video (QuickTime, MPEG, Ulaw, etc.)
  • Adobe Acrobat (portable documents)
  • 3-D viewer applications (Kinemage, etc.)
  • Effectiveness of multimedia on the Net vs. other media:
    CD-ROMs, video tapes, audio tapes

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