Chief Operating Officer and Executive Vice President
Brian Klais is Chief Operating Officer, Executive Vice President, and a principal at natural search marketing firm Netconcepts. He joined Netconcepts in 2001 and is responsible for the firm’s GravityStream SaaS natural search optimization platform and professional service businesses. GravityStream is Netconcepts’ flagship, award-winning search optimization technology used by large brands to manage natural search performance. During his tenure, Netconcepts has become a leading provider of natural search technology and services to leading retail and media brands, and search engine marketing agencies.
Klais is a frequent speaker at conferences for organizations such as SMX, eMetrics, DMA, AMA, and Shop.org. He is an author of original analyst research on natural search performance metrics in the report “Chasing the Long Tail of Natural Search,” and “The State of Search Marketing 1.0 – New Strategies for Successful Cataloging” published by Catalog Age. He is also a contributor to MarketingProfs, Search Engine Land, Multichannel Merchant, and Catalog Age among other publications.
Prior to Netconcepts, Klais was founder and president of Novelon.com since 1998 – a dotcom pioneer in digital book distribution, browser-based book search, and mobile reading applications.