Netconcepts

Emergency Medical Products

Netconcepts — Mon, 02 Oct 2006 03:14:11 +0000

Emergency Medical Products Inc. sells emergency medical supplies and equipment to fire fighters and EMS professionals. In other words, each sale isn’t just money in their virtual cash register; it’s as if somebody’s life depends on it!

This online catalog site is powered by our GravityMarket ecommerce platform which means it is search engine friendly out of the gates, with an intuitive feature rich website for customers and a powerful administrative interface for our client. Among other things, the site supports “EZ Ordering” by SKU or item number. They are also embracing the concept that “markets are conversations,” having just started a blog.

[ database | client admin cms | SEO ]

Visit the site: Emergency Medical Products

Staff speechless with delight!

Netconcepts — Fri, 14 Nov 2003 11:00:43 +0000

“We at Foresight have been extremely impressed by the knowledge, expertise, and professionalism of the Netconcepts team. They are bringing our site in the 21st century — our staff was almost speechless with delight at the sight of our new homepage. And of course Netconcepts can’t be beat when it comes to optimizing a site for high search engine placement.”

Christine Peterson
President
Foresight Institute

Internet Marketing workshop

Stephan Spencer — Mon, 16 Jun 2003 00:00:00 +0000

Presented by Stephan Spencer, Managing Director of Netconcepts:

Search engine optimization
You want to get to the top of the search engines? Ah… but which search engines should you target? What keywords are your prospects searching for? And how do you actually get your site to the top for those keywords and then to stay there? Learn the tactics that will make your site ’scream’ in the search engines - ethically and sustainably - without costing you a fortune ongoing.
Improving conversion rate
So you’ve got visitors to your site, but will they purchase? Improving conversion on your site is an art and a science that involves a mix of clever copywriting, compelling offers, a follow-up strategy, meaningful metrics for measuring success, and more.
Email marketing
Email can get you in front of your customers and prospects without relying on them to remember to come back and visit your site. But pitfalls abound. Get it wrong just once and you’ll significantly trim your list and burn your relationships. Learn what it takes to make great campaigns and newsletters, get the permission you need from your intended audience, and then test your assumptions scientifically.
Working with your web developer
What are the ingredients for sucess when launching a redesign or a new site? What processes are helpful in keeping the project and the vendor on track? What are reasonable expectations of the client and the vendor? What goes into (and what doesn’t go into) an effective brief or specification? How do you manage the legal risk?

Presented by Kelly Goto, Principal, gotomedia, Inc.:

Usability
Information design
Workflow
Metrics for ROI from a user experience perspective