Search Engine Strategies — San Jose, CA
This session explores how specialized blog and feed (RSS/Atom) search engines gather content and provides tips on tapping into these growing forms of traffic.
Speakers:
Stephan Spencer, Founder and President, Netconcepts, LLC
Rick Klau, Vice President of Publisher Services, FeedBurner
Amanda Watlington, Ph.D., APR, Searching for Profit
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Search engines, Google in particular, seem to love blogs. This is in part due to the fact that search engines rely heavily on links for their ranking algorithms, and the blogosphere is rich with interlinkages. Bloggers constantly link to each other - through “hat tips,” “blogrolls,” “trackbacks,” and so forth. Furthermore, blogs tend to be heavy on content and light on search-engine-unfriendly features like overly complex URLs, frames, JavaScript-based links and Flash. I’ve seen new blogs quickly penetrate Google’s top results where a brandnew, traditional website might have languished in the “Google sandbox” for a number of months…
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In this continuation of ten useful tips about optimizing your blog for search engines, we look at the five remaining tips, including: sticky posts, heading tags, anchor text and more.
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With over 75,000 new blogs created every single day, and tens of millions of blogs already in the blogosphere, it’s not a given that you’ll get found by your target audience and develop a loyal following of readers. What can you do to pull in the crowds and to rise in the rankings? Read on and I’ll share my secrets…
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TrustBite is the CEO blog of TRUSTcite founder Hannah Samuel. The blog is opinionated, insightful, informative and helpful — all the sorts of things that a good CEO blog should be — and establishes Hannah’s credibility as a thought leader, while generating PR and building inlinks. The blog is outfitted with an RSS feed, tag pages, and has been optimized for search engines.
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Visit The Site: Trustbite
Search Engine Strategies — New York, NY
This session explores how specialized blog and feed (RSS/Atom) search engines gather content and provides tips on tapping into these growing forms of traffic.
Speakers:
Stephan Spencer, Founder and President, Netconcepts, LLC
Rick Klau, Vice President of Publisher Services, FeedBurner
Amanda Watlington, Ph.D., APR, Searching for Profit
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You’ve probably heard it before, that the vast majority of the jobs that our children will hold when they grow up haven’t been invented yet. But what you may not have heard yet are some example future job functions being postulated.
According to the Office of the Future: 2020 report, these new roles will include:
It was this last role that most intrigued me, since I am a search geek after all! I just imagine a scene from The Minority Report where the Information Integrator waves his/her hands in the air purposefully and talks to a computer while within a virtual world of information projected onto the back of his/her retinas. In this world he/she categorizes schemas for datasets, slices and dices incoming datastreams into more manageable segments, gives directions to an AI to do further categorization on its own, and so on.
As a business blogger, I also got to thinking that the business blogger of today is the predecessor to the “Information Integrator/Abstractor” of the future.
Think about this, what does a business blogger do but the following:
Sounds like a plausible job description for an Information Integrator/Abstractor of the Year 2020!
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DM News is a well-respected trade magazine for direct, online, and database marketers. Their blog provides their journalists with a place to record observations, to opine, to let their hair down and to write more informally and about more obscure topics. Not everything warrants coverage in print, but some things definitely warrant a blog mention. The DM News Blog gives readers a much better sense for the people behind DM News, who they are, and what interests them. In other words, it’s an inside view into the DM News newsroom.
Of course, as a group blog, the blogging system supports multiple authors. It includes an RSS feed. Since DM News’ staffers go to plenty of conferences and trade shows, it’s not surprising that they blog frequently about what is happening at these shows; therefore a separate subcategory is dedicated to each of the major shows that DM News attends.
DM News, welcome to the blogosphere! Glad that Netconcepts could help you get there.
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Visit The Site: DM News Blog
Further Reading: DM News
Netconcepts President Stephan Spencer has some key advice for Technorati to counteract the challenge from its new blog search engine rival: Google.
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HomeVisions is a brand of DMSI (Direct Marketing Services Inc.). If you are not familiar with HomeVisions, you might be familiar with some of DMSI’s other brands, including Montgomery Wards.
DesignTalk is a retail blog that strives to educate and add value on the topic of interior design and home decor. The blog is chock full of creative ideas and tips for home decorating organized in many ways, including by room and by application. The blog encourages you to ask a question which could be answered as a blog post, as well as posting a comment. The blog includes a newsletter and, of course, an RSS feed.
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Visit The Site: DesignTalk
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