The New Zealand Marketing Association announces that Netconcepts’ patent-pending GravityStream technology to optimize the “long tailâ€? of product-related natural search traffic and sales for online retailers won Gold in the category of Innovation.
Read the entry submission and GravityStream product overview published by the NZ Marketing Association and written by Netconcepts’ very own Chief Executive Officer, Nigel Varcoe.
Filed under: Former Netconcepts Press, Long-Tail, SEO |
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After reading Netconcepts’ latest white paper, Chasing the Long Tail of Natural Search, during the August eTail conference in Philadelphia, PA, Catalog Success Associate Editor, Matt Griffin. Griffin wrote this article.
Griffin discusses why the (over discussed, under explained) 80/20 rule has such validity on search engine marketing of today’s business. He also summarizes Netconcepts’ key tactics to capturing the Long Tail of Natural Search.
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Filed under: Former Netconcepts Press, Long-Tail, SEO |
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