Outdoor equipment and clothing company REI used SEO to boost its sales after seeing its competitors achieve consistently higher rankings in the search engines than they were.
Continue reading »Spread the word: 
Ecommerce Website Audits
REI boosts sales via keywords
Benefits far outweigh cost for this fashion brand
“I highly recommend to undertake a website audit from Netconcepts. The cost of these studies is not high in comparison to the benefits.”
Spread the word:
Clothing retailer takes audit advice on board
“The recommendations provided throughout the audit were easy to understand and actionable.”
Spread the word:
Auditing Your Web Site: Minimize Risks, Maximize Potential
PAII 2002 (Professional Association of Innkeepers International) — Chicago, IL
Think your website is the best it could be? Step back and take an objective look
at your website and identify its weak points in the areas of branding, usability,
security, legal, search engine findability, design, content, and more. A magazine
columnist, international speaker, and founder of multinational web design firm
Netconcepts will provide insider information on “best practices” in online
marketing from corporate clients like Birds Eye, Gorton’s Seafood, Wella, and
Midwest Express.
Spread the word:
Bottom line focus for this online retailer
“We found the Netconcepts assessment to be filled with practical value and immediate application. We were impressed with their in-depth understanding of website fundamentals, as well as their bottom-line focus. …It was a powerful study - I would recommend Netconcepts to any retailer looking to improve their online success.”
Spread the word:
Website audit an eye opener - integrated approach appreciated
“Overall we found Netconcepts’ audit of our site to be extremely valuable. It was a real eye opener. We highly recommend it.”
Spread the word:
Website audit excellent working document
“We definitely think the Netconcepts web site audit provided value and is an excellent working document. I have a new hire who is busy incorporating thoughts and ideas from the audit into our internet marketing plan.”
Spread the word:
How to Lead New Corporate Customers to Your Site and Then Close the Sale
Business to Business Marketing on the Internet — San Diego, CA
Your online enemy is no longer your competitor but instead, the information glut that fills the Internet. This session will analyze how to rise above this “data smog” to effectively capture the corporate customer’s attention and then close the sale.
- Exploiting your existing customer data to target new customers
- The targeted effectiveness of email
- Constructing an interactive site for product testing and demonstration
- Case studies of innovative companies succeeding in new
business acquisitions
Spread the word:
How And Why To Audit Your Web Site
Measuring & Evaluating Your Internet Marketing Mix — San Francisco, CA
Are you absolutely sure that your Web site is running at peak efficiency, dazzling customers, coming up high in the search engines, generating an adequate ROI, and not leaving you exposed to unnecessary litigation? Step-by-step, you’ll learn what areas to audit in your Internet presence, including: legal & procedural, public relations, financial, performance & reliability, customer service, Internet marketing task force, technical, user experience, accessibility, content, community, “findability”, e-commerce, privacy, security, and last but not least, Y2K.
This interactive workshop will give you hands-on experience on:
- Where and how to begin the evaluation process
- What to audit and how often
- Tools and resources to use in auditing
- Benefits of auditing, risks of not auditing
- Turning measurements and recommendations into an Implementation Plan
- Applying all these tools and principles to your specific needs
Spread the word:
Related tags
SEO
Articles
Testimonials
Link Building
Seminars
Web Development
Screencasts
Case Studies
Copywriting
Press
Newsletter
Contact Us
HEADQUARTERS
2820 Walton Commons West, Suite 123
Madison, WI 53718 USA
Phone: (608) 285-6600
Toll-free: 888 207-1109
REGIONAL OFFICE
36 Anzac Rd., Browns Bay
Auckland, New Zealand
Phone: (+64) 9 476-4601
infodesk@netconcepts.com