Ever wonder what the SEO pros know that you don’t? What tools they use every day that you don’t even know exist?
This virtual seminar isn’t about search engine optimization fundamentals. You won’t learn why links are important for rankings; you won’t learn how to justify SEO to your boss. What you will learn is how to take your search engine optimization skill set to the next level, even if you’re already a savvy search marketer.
Two renowned search marketing gurus will open up their toolkits, unveiling and demonstrating powerful tools and immediately actionable tactics. If it’s not practical, it won’t be in this seminar!
YOU WILL LEARN:
- How to gain higher rankings through Web 2.0, “The Long Tail,” blogs, social networks, widgets, APIs, spiders, and more
- The tools and techniques to ‘reverse engineer’ competing sites that outperform yours in Google
- Well-kept secrets that only the top SEO pros know
- How to take your search engine optimization skillset to the next level, even if you’re already a savvy search marketer
WHO SHOULD ATTEND:
This session is for any marketer who wants in on the “secret sauce” to rocket past your competitors in the search results. A technical background is definitely not required, but helpful.
PRESENTERS:
Stephan Spencer, founder and president of Netconcepts
Rand Fishkin, co-founder and CEO of SEOmoz
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