Leveraging digital communication technology - new opportunities

9th Annual Strategic Communications and PR Forum — Auckland, NZ

March 20th, 2006

Seminar by Stephan Spencer

New digital communication technology has drastically changed the landscape of possibilities in reaching your audiences. Find out what the latest technology trends are, and how they can be utilised to add value to your brand.

  • New communication channels and their use
  • Using technology effectively
  • Viral marketing trends
  • Emerging PR tools - RSS, blogs, wikis, podcasts, social networks, social tags, search engines

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