PANEL SESSION: Achieving Search Success

Leveraging Technology in Marketing — Auckland, NZ

September 27th, 2005

Panel Moderated by Stephan Spencer

In this interactive panel session, understand the ways in which your organisation can achieve success in the area of search engine marketing, and hear from two companies who have implemented search engine marketing techniques, with great results.

  • Search strategies and best practices — Stephan Spencer
  • Case Study — Media Design School
  • Case Study — WorkingIn.com

Stephan Spencer, Managing Director, NETCONCEPTS
Caroline Booth, Marketing Communications Manager, MEDIA DESIGN SCHOOL
Hayley Roberts, Director, WORKING IN LTD

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