Viral Marketing: Starting an Online Word-of-Mouth Epidemic

Sales & Marketing Executives International Annual Conference — Vancouver, BC, Canada

September 22nd, 2002

Seminar by Stephan Spencer

Learn how to start a “word-of-mouth epidemic” centered around your company, brand, products, or services.

  • Putting together the right offer
  • Who’s going to spread your message? (”connectors,” “mavens,” etc.)
  • Making it easy for vectors to spread your message via your Web site
    (”Tell a Friend”, etc.)

  • How to use e-mail to spread your message
  • Potential traps and hazards in viral marketing
  • Best and worst practices in viral marketing
  • Success stories of Hotmail, Unleashing the Ideavirus, HotorNot.com, Blue Mountain, etc.

Spread the word: delicious this:Viral Marketing: Starting an Online Word-of-Mouth Epidemic digg this:Viral Marketing: Starting an Online Word-of-Mouth Epidemic spurl this:Viral Marketing: Starting an Online Word-of-Mouth Epidemic furl this:Viral Marketing: Starting an Online Word-of-Mouth Epidemic reddit this:Viral Marketing: Starting an Online Word-of-Mouth Epidemic Add to Y!:Viral Marketing: Starting an Online Word-of-Mouth Epidemic

Leave a comment


Newsletter

Web marketing virtuoso Stephan Spencer, shares a wealth of emarketing experience and hard-hitting, practical advice in our monthly newsletter. It's full of valuable insights...You should subscribe.








Testimonials

Latest posts
Latest comments


Contact Us

HEADQUARTERS
2820 Walton Commons West, Suite 123
Madison, WI 53718 USA
Phone: (608) 285-6600
Toll-free: 888 207-1109

REGIONAL OFFICE
36 Anzac Rd., Browns Bay
Auckland, New Zealand
Phone: (+64) 9 476-4601
infodesk@netconcepts.com